Base Weighted Weeks (Part 2 of 2): What Will Happen to Sales If…

We’re delighted to once again have Mark Laceky, President of mLogic Consulting as guest blogger.  mLogic’s previous post explained one of their favorite measures, Base Weighted Weeks (BWW).  This follow-up post gives a concrete example of how to use BWW and includes an Excel-based tool that you can download and use yourself. Keep in mind that this […]